View Large
Design of new labels for Vasiliki Retsina.
tESTIMONIALS
ILIAS THEODORIDIS
MESIMVRIA WINERY – sales director
The dedication and commitment of Pylarinos Advertising team have been the foundation of our collaboration. Reliability, combined with consistency and specialized knowledge, are what keep our partnership strong and unbreakable. Personally, I believe this is the key to a successful future.
Vasiliki Retsina
by Mesimvria Winery
Rebranding
Vasiliki Retsina has long carried the familiarity and character of a traditional Greek wine. The challenge was to evolve its visual identity for a new generation while preserving the authenticity and emotional connection consumers already associated with the brand.
Our Approach
Rather than reinventing the brand, we focused on refining it. Inspired by timeless Greek aesthetics and Mediterranean culture, we introduced a cleaner visual language through refined typography, balanced compositions, and subtle details that elevate the product while maintaining its heritage. The result is a refreshed identity that feels both familiar and contemporary.
For more projects we completed for Mesimvria Winery, click here.
